PROMOTION DESCRIPTION:“Scratch, Bake & Win!” 2011 (the “Promotion”) begins on or about November 1, 2011 at 12:01 a.m. Eastern Time (“ET”) and ends on January 31, 2012 at 11:59 p.m. ET (the “Promotion Period”). The Promotion consists of an online instant win game (the “Game”) to award one (1) “Weekly Prize” each week during the Promotion Period for a total of twelve (12) Weekly Prizes and a Grand Prize random drawing (the “Sweepstakes”) to award one (1) Grand Prize from among all eligible entries received during the Promotion Period, as described below. You must have internet access and a valid email address in order to participate. Participation in the Promotion does not constitute entry into any other sweepstakes, contest or promotion.
ELIGIBILITY: Only legal residents of the fifty (50) United States and the District of Columbia who are twenty-one (21) years of age or older are eligible to participate in the Promotion and win a prize. Void where prohibited by law.
HOW TO PARTICIPATE There are two (2) ways to register for the Promotion:
1.ONLINE: Visit the web site http://www.RecipeForTogetherness.com
(the “Website”). If this is your first visit to the Website, you must first complete the registration form with the information requested. All requested information on the registration form at the Website must be completed to participate in the Promotion and to be eligible to win a prize.
2.VIA FACEBOOK: Go to http://www.facebook.com/recipefortogetherness
(the “Facebook Page”), select the “Like” tab, and locate the “Instant Win Tab” (the “Promotion Tab”). Once you have accessed the Promotion Tab, follow the on-screen instructions to complete the registration form with the information requested. All requested information on the registration form on the Promotion Tab must be completed to participate in the Promotion and to be eligible to win a prize.
After logging in to the Website or Promotion Tab, follow the online instructions to play the Game. At the conclusion of Game play, you will be informed if you have won a Weekly Prize (subject to verification of eligibility). One (1), computer generated winning time for each Weekly Prize listed below, will be randomly generated each week during the Promotion Period.
For purposes of these Official Rules, a “week” is defined as any seven (7) day period beginning each Tuesday of the Promotion Period at 12:01 a.m. ET and ending each Monday of the Promotion Period at 11:59 p.m. ET, except the first “week” of the Promotion which will actually be two (2) weeks starting on November 1, 2011 at 12:01 a.m. ET and end on November 14, 2011 at 11:59 p.m. ET and the last week of the Promotion Period which will be a total of eight (8) days starting on Tuesday, January 24, 2012 at 12:01 a.m. ET and end the following Tuesday, January 31, 2012 at 11:59 p.m. ET. If you are the first player to play the Game at or after one of the randomly generated times, you will be a potential winner of the Weekly Prize, subject to verification of eligibility. If you receive a message that contains any message other than a winning prize message, you are not a prize winner. After completing the game, you will automatically receive one (1) entry into the Sweepstakes. Limit one (1) Game play/Sweepstakes entry per registered user per day.
For purposes of this Promotion, a “day” is defined as any twenty-four (24) hour period beginning at 12:01 a.m. ET and ending at 11:59 p.m. ET.
PRIZES/APPROXIMATE RETAIL VALUES/ODDS:
One (1) Grand Prize is available. The Grand Prize consists of a $2,500 pre-paid debit card. The odds of winning the Grand Prize depend on the number of eligible entries received.
Twelve (12) Weekly Prizes are available. Each Weekly Prize consists of an e-reader, an e-reader case, and a $25 gift card. The odds of winning a Weekly Prize depend on the number of eligible entries received and the time in which they are received.
Limit one (1) prize per person per prize level
(e.g. a participant can win a Weekly Prize and the Grand Prize, but he/she can not win two (2) Weekly Prizes).
Pre-paid debit cards/gift cards may be subject to separate terms and conditions associated with their use. The total ARV of all prizes is $4,827.40.