ELIGIBILITY: Unlock Their Potential Instant Win Game ("Promotion") is open to legal residents of the fifty (50) United States and District of Columbia who are 18 years of age or older at the time of entry. All applicable federal, state and local laws apply. Void where prohibited by law.
ENTRY PERIOD FOR INSTANT WIN GAME: Begins on July 25, 2010 at 11:00:01 AM Eastern Time (“ET”) and ends on August 23, 2010 at 5:59:59 PM ET.
HOW TO ENTER: Eligible consumers can visit and follow the on-screen instructions to enter.
HOW TO PLAY FOR INSTANT WIN GAME: If you are the first player to play and answer a nutritional question (correct answer not required) on or after a randomly predetermined time and date for the most recent prize message made available, you will be a potential instant winner and will receive a game message that states “You may have won” and you will be asked to proceed to follow the on-screen instructions to claim your prize or donate your prize. If no play/answer is received and recorded at that time (on that day), then the first person whose play/answer is received and recorded after that time (on that day) will be a potential winner of such daily prize.If you are a winner, you will receive email confirmation with prize shipping information, pending verification of eligibility. Upon verification of each instant win prize message and winner eligibility, you will receive another email verification with prize details and the opportunity to donate your prize to Adopt-A-Classroom. If you choose to donate your prize, please select the state of your choice and Adopt-A-Classroom will ship the prize to a classroom (determined by and at the sole discretion of Adopt-A-Classroom) in selected state.
If you do not donate your prize, your prize will be shipped within 8-12 weeks of the prize claim date. Limit: one (1) play per household per day, one (1) instant win prize per household.
At least fifty (50) winning times for each of the thirty (30) days will be randomly predetermined under the supervision of Ventura Associates (“Administrator”), an independent judging organization whose decisions are final on all matters relating to this Instant Win Game.
Limit: one (1) play per household per day.
For purposes of the Instant Win Game, a “day” begins at 12:00:00 AM (ET) and ends at 11:59:59 PM (ET), except for July 25, 2010 which begins at 11:00:01AM (ET) and August 23, 2010 which ends at 5:59:59 PM (ET).
INSTANT WIN PRIZES AND APPROXIMATE RETAIL VALUES (“ARV”):
•(30) Compaq Laptop ($479.99 ea.)
•(100) Leap Frog® TAG™ Reading System ($39.99 ea.)
•(300) Leap Frog® Leapster Explorer™ Learning Experience ($69.99 ea.)
•(500) 1-year Trial subscription to Parent & Child magazine ($23.60 ea.)
•(150) Eastsport Basic Backpack ($15 ea.)
•(500) got milk?® school bundle – USB drive and notebook ($15 ea.)
•(15) Office Depot Gift Card ($25 ea.)
•(15) Barnes and Noble Gift Card ($25 ea.)
•(400) Cereal-on-the-go Containers (2 per package) ($9.98 ea.)
Total “ARV” of all prizes: $65,687.70. Odds of winning an Instant Win Prize depend upon the number of persons who play and the date and time of each play. Limit: one (1) instant win prize per household
. Gift Card Terms and Conditions apply.
INSTANT WIN PRIZE CLAIMS: There will be 2,010 Instant Win Prizes. Unclaimed/unawarded Instant Win Prizes will not be awarded. No more than the stated number of prizes will be awarded. In the unlikely event that winning messages for any Instant Win Game prize level are distributed in numbers greater than the number stated in these rules for such prize level, that stated number of winners will be selected in a random drawing from among all verified prize claims received for that prize level.