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  #101  
Old 09-10-2006, 07:57 AM
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Thank you again Pepper! These can come in helpful!
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  #102  
Old 09-10-2006, 10:27 AM
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Wonderful Diane - thanks for bumping this!!


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  #103  
Old 09-13-2006, 03:38 AM
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I also posted this offer under the Freebies forum

If you're one of America's proud troops and your unit has not
yet participated in our free mug operation, please ask your
commander to contact us here so that your unit may receive their free personalized "Troop Appreciation" mugs that you so rightly deserve.

Who is eligible? ALL TROOPS!
What info do we need?

Your Name and Rank
Your Unit Name
A ballpark count of mugs requested
May we list you on our units page?
Send us your websites link if you have one, or any pictures of
your unit that we may post on our site.

At this time, due to the high cost of shipping, we are unable to
do single mug requests. If your unit isn't interested, but you are,
find enough buddies so that we can ship to you in boxes containing
multiples of 12 mugs.

http://www.appreciateourtroops.org/forourtroops.shtml
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  #104  
Old 10-11-2006, 08:34 AM
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0love0046 Army of One gets the boot!

With all the "Army of One" stuff we have at home cause my hubbys a recruiter, they go and change the slogan again. I wished they would have stayed with "Be all you can be".

'Army of One' Gets the Boot
Military Hopes New Slogan Will Boost Recruitment
By ROBERT BURNS, AP
top.ch_refresher.add_ad('93179288', 160, 600, 0, '160x600_1');
WASHINGTON (Oct. 10) - In its battle to win the hearts and minds of recruiting-age Americans, the Army is replacing its main ad slogan - "An Army of One" - with one it hopes will pack more punch: "Army Strong."

The new approach, the fruit of a $200 million-a-year contract with a major advertising agency, was announced Monday by Army Secretary Francis J. Harvey. He said "Army Strong" will be the centerpiece of a multimedia ad campaign to be launched Nov. 9, timed to coincide with Veterans Day weekend.
Army officials acknowledge that recruiting during wartime is difficult, particularly with the Iraq war grinding on far longer than Bush administration officials expected and U.S. troops dying in battle almost every day.
"There's no question that we want to have a marketing boost right now, it's important to us," said Lt. Gen. Robert L. Van Antwerp, who oversees the recruiting effort as commander of U.S. Army Accessions Command.
The Army missed its recruiting target in 2005 by the widest margin in more than two decades, but bounced back this year to reach its goal of signing up 80,000 new soldiers, in part by offering bigger financial incentives, increasing its cadre of recruiters and making more use of Web sites to reach young people. It also has accepted more applicants with lower-tier scores on aptitude tests.
Van Antwerp acknowledged that negative news from Iraq "is a factor" that can inhibit young people from joining the Army, but he said the advertising campaign will not gloss over the risks of war. More than 2,700 members of the U.S. military have died since the Iraq war began in March 2003.
"Every recruiter will tell you, there is a very strong likelihood that you're going to deploy - and pretty early on in your career," he said.
Army officials said the switch did not mean the "Army of One" slogan was a loser, but many have criticized it.
Loren Thompson, a defense analyst at the Lexington Institute research group, said the previous slogan seemed to promote the notion that you could join the Army and preserve your individuality.
"If you want to be an 'Army of One' you probably want to join the Hell's Angels, not the U.S. Army," he said.
The Army adopted the "Army of One" slogan in January 2001 after research showed that young people saw life in the military as dehumanizing. It had replaced the "Be All You Can Be" campaign, which lasted nearly 20 years but which Army officials had soured on at a time of recruiting problems.
"Army Strong" was developed by McCann Worldgroup, the communications firm the Army hired last December after struggling through a disappointing recruiting year. The overall five-year contract with McCann Worldgroup is valued at $1 billion, with the first two years guaranteed at $200 million annually.
The new slogan, developed in numerous tests with focus groups and interviews with soldiers, is meant to convey the idea that if you join the Army you will gain physical and emotional strength, as well as strength of character and purpose.
"What will happen if you come into the Army is what soldiers know happens: you become better," Van Antwerp said in an interview. It also is aimed at selling the merits of Army service to parents, teachers and other "influencers" - adults who directly influence a young person's direction in life, Van Antwerp said.
Harvey said the ad campaign "speaks to the essential truth" of being a soldier.
Eric Keshin, chief operating officer at McCann Worldgroup, said in an interview that "Army Strong" represents "an evolution that is moving with the times" to enable the Army to meet its recruiting goals.
The other military services also rely on slogans to spearhead their advertising campaigns. Just last month the Air Force switched its from "Cross Into the Blue" to "Do Something Amazing." The Navy has relied on "Accelerate Your Life" since January 2001, and the Marines have long used "The Few. The Proud."

10-10-06 02:16 EDT
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  #105  
Old 10-11-2006, 08:41 AM
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My former Army son and I thought this slogan was about as dumb as it gets. Just my 2¢.
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  #106  
Old 10-11-2006, 11:17 AM
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didn't know that.
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  #107  
Old 10-17-2006, 05:59 AM
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THEY RECENTLY HAD 800 SOLDIERS SIGN UP TO RECEIVE
YOUR LOVE, CARDS, LETTERS, AND PACKAGES.

Please consider doing this for at least one of our brave
women or men in the military.

THANK YOU!
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  #108  
Old 11-02-2006, 08:24 PM
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Default Military package drive

During the Veteran's Day Weekend, November 11- 12, Operation Gratitude, a nonprofit, all-volunteer organization, will kick off its Fourth Annual Holiday Drive, to assemble and mail over 50,000 care packages to deployed troops for the Holidays.

Operation Gratitude's ( www.operationgratitude.com ) mission is to put a smile on a service member's face, lift morale, and express the appreciation of the American people for the sacrifices of the men and women defending our freedom. To see more information on Operation Gratitude's program to Support the Troops, click here: Operation Gratitude Video

Beginning November 11, Operation Gratitude's more than 1000 volunteers, along with stars from Hallmark Channel's upcoming holiday movies, will assemble and ship at least 50,000 Holiday Care Packages filled with Flash Drives, Sports Calling Cards, DVDs and CDs, Candy, Gum, Cough Drops, Cookies, Hand Warmers, Skin Care Products, Coffee and Flavorings, Greeting Cards, Batteries, Energy Drinks, T-Shirts, Socks and assorted Snacks.

WHAT: Operation Gratitude 2006 Holiday Drive

WHEN:
November 11-12, 2006, (Veteran's Weekend)
November 24-25 (Friday and Saturday of Thanksgiving Weekend)
December 16-17
December 30-31
From 9:00 a.m. - 4:00 p.m. Daily

WHERE:
California Army National Guard Armory
17330 Victory Boulevard
Van Nuys, CA 91406
(Corner of Victory and Louise)

Press Conference:
Saturday November 11, 2006 at 12:30p.m.

All products for the packages have been donated by individuals, organizations, schools, community groups, businesses and Corporate Sponsors. Overall expenses of ~$10-15/package are covered by tax deductible financial donations from citizens across the country.

Operation Gratitude obtains names of troops from their loved ones or from comrades who previously received a package. The vast majority of names are provided by commanders and leaders in the field who have seen first-hand the positive impact of the program on the morale of their Soldiers, Marines, Airmen and Sailors.
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  #109  
Old 11-02-2006, 08:27 PM
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Wondering why only 50,000 packages...we have a lot more
soldiers in many locations overseas? They all need a smile.

I'm mailing holiday packages to my soldier pen pals next week.
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  #110  
Old 11-02-2006, 08:38 PM
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All the items they get are from donations so they can only pack and ship what is donated. I don't think people realize but every little bit helps. Even if you just donate $5 online or live in the area and can go drop off some items. I just sent out a couple packages to friends and they LOVE them. I do kinda cheesy stuff too like theme plates, napkins, etc. Just something different to look at.

Last edited by -googles- : 11-04-2006 at 08:13 PM.
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