Eligibility: I Love Shoes® Instant Win (the “Instant Win Game”) is open only to legal residents of the fifty (50) United States (including D.C.) who are at least eighteen (18) years old at the time of entry. Void where prohibited.
Timing: The Instant Win Game begins on February 15, 2008 at 12:00 a.m. Eastern Time ("ET") and ends on March 15, 2008 at 11:59 p.m. ET
(the "Promotion Period"). Administrator’s computer is the official time-keeping device for the Instant Win Game.
How to Enter: Visit and complete and submit the registration form, including a valid home address. P.O. Boxes are not permitted. Once you submit the form, follow the directions to advance to the Instant Win Game page and to play the Instant Win Game. The Instant Win Game results will be instantly displayed. Potential winners of the Instant Win Game will be provided directions for validation. Limit: Each participant may play one (1) time per day during the Promotion Period.
Multiple entrants are not permitted to share the same email address. Use of any automated system to participate is prohibited and will result in disqualification.
Instant Win Game Prize Selection: There will be nine hundred thirty (930) random, computer-generated winning times, one (1) for each Instant Win Game prize listed below, during the Promotion Period. One (1) winning time for the Grand Prize and thirty (30) winning times for the First Prize will be generated per day. If you are the first player to play the Instant Win Game at or after one of the randomly-generated times, you will be a potential instant winner of the prize indicated.
Prizes: THIRTY (30) GRAND PRIZES: “One (1) year of free” shoes awarded in the form of a $1,040 Payless ShoeSource gift card. Approximate Retail Value (“ARV”): $1,040. NINE HUNDRED (900)
FIRST PRIZES: “One (1) pair of free” shoes awarded in the form of a $20 Payless ShoeSource gift card. ARV: $20. TOTAL ARV OF ALL PRIZES: $49,200. Limit: One (1) Instant Win Game prize per person.